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ASICS and ROKH Collaborate on New GEL-1090 & GEL-Kinsei OG Collection


ASICS, a major sportswear brand, has previously announced a collaboration with Rok Hwang, a brilliant creation of the designer who was promoted from Celine's former Creative Director, Phoebe Philo. Rok Hwang left Celine in 2016 and founded his own brand ROKH, which subsequently became a finalist for the 2018 LVMH Prize and debuted at Paris Fashion Week with the brand's runway show. This collaboration with ASICS was the first time ROKH showcased its designs.

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The ASICS x ROKH collaborative footwear collection, featuring two new ASICS shoe models, the GEL-1090 and GEL-Kinsei OG, offers a total of six colorways. Rok Hwang has given them vibrant colors like fluorescent green and fluorescent orange, combined with eye-catching shoelaces, creating a previously unseen running shoe design. Additionally, all shoes will feature ASICS' iconic EVA midsole unit and GEL technology, ensuring a strong sense of comfort beneath the extravagant appearance.

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Please scroll above the gallery to view the six different colorways of the ASICS x ROKH collaborative collection, and head to Dover Street Market to purchase them immediately.



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