Sina Guizhou and Guizhou Tianyue Tourism Group Sign Strategic Cooperation Agreement
March 20th, Sina Guizhou and Guizhou Tianyue Tourism Group signed a strategic cooperation agreement. Guizhou Tianyue Tourism Group Chairman Yang Gao Feng, General Manager of Guizhou Anma Data Media Co., Ltd. Zhou Jing, Sina Guizhou Chairman Bao Xin, Sina Guizhou General Manager Yang Hongwen, and Sina Guizhou Executive General Manager Zhao Na attended the meeting.
According to the cooperation agreement, the two parties will adhere to the principles of ‘resource sharing, complementary advantages’ to jointly explore new projects, forming a ‘building, sharing, co-existing, and win-win’ cooperation model. Through the integration of both parties’ high-quality projects and brand resources, they will jointly build a comprehensive, all-perspective, multi-platform, and multi-channel publicity campaign.
Guizhou Tianyue Tourism Group is a comprehensive tourism group engaged in tourism investment and also a large modern service enterprise with industrialization operation, diversification, and professional collaboration. The group is based on building the Guizhou tourism brand foundation, market foundation, and physical tourism operations, with products at its core, to achieve full coverage of Guizhou, creating Guizhou's most competitive tourism investment group.
During the signing ceremony, Guizhou Tianyue Tourism Group Chairman Yang Gao Feng stated, ‘In recent years, Guizhou’s tourism industry has been developing well, and “internet plus tourism” has created more product forms and consumption patterns. I believe that through the joining of Sina, we can improve higher quality tourism services, management, and marketing levels, making it more comfortable for tourists to travel. We look forward to working together with Sina to inject new vitality into Guizhou’s tourism industry.’
In recent years, Sina Guizhou has relied on Sina.com and Sina Weibo platforms, building a professional team covering news, Weibo, automotive, real estate, tourism, food, and local communities, establishing a complete Weibo matrix, and building an instant publishing and interactive exchange community for Guizhou news and living services, pushing timely, reliable, and authoritative interactive information to Guizhou netizens, mining and spreading the freshest local tourism, human culture, food, entertainment, automotive, and weather information. It is an important social network life service platform for Guizhou.
During the signing ceremony, Sina Guizhou Chairman Bao Xin stated, ‘The era of “internet plus” has arrived. The combination of tourism and the internet can inject new vitality into the traditional tourism industry. The two parties can fully utilize their respective resource advantages, seize the good opportunity for Guizhou’s tourism development, promote the in-depth integration of “internet plus tourism,” introduce new marketing concepts and profit models, and gradually build new business expansion models to achieve mutual development.’
In the future, the two parties will ‘promote development through strong dissemination,’ quickly pushing both parties’ high-quality resources to the market, thus creating economic effects, enhancing Guizhou Province’s tourism development vitality, and providing guarantees for business expansion. They will continue to improve and enrich the tourism industry chain, providing more development space and opportunities for each other, helping them develop better and faster.
Source: Sina Guizhou
Source: Sina Guizhou
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