Xuyue Xuyue: The ‘Joyful Anticipation’ Lilac Festival ‘Cloud’ Opening

Jiangsu Net, April 2, Xuyue City Report: White Porcelain Jasmine Blooms, Jade-Tree Jade Flowers Pile Snow. On April 2nd, the 1000-mu Lilac Garden in Shihuayuan, Xuyue District, Puyue City, arrived at its best viewing period, attracting many tourists to hike, admire flowers, watch performances, and take photos.

On the same day, the 9th Puyue Lilac Festival, with the theme of ‘Lilac Beauty, Rural Ecology,’ was officially launched. Unlike previous opening ceremonies, this year specially organized an online ‘Cloud’ opening ceremony, adopting the form of ‘on-site host, foreign journalist to guide you to tour the Lilac Garden + live stream virtual Lilac Garden’ to achieve multi-frequency interaction between ‘inside the venue’ and ‘outside the venue’, building an online-offline ‘circle’ and presenting a spring lilac feast to the public.

The wonderful performances of ‘Ancient Charm Hanfu Performance,’ ‘Forest Girl Music Workshop Performance,’ and ‘Lilies Under the Trees, Beautiful Women’ earned a round of applause. Meanwhile, the district used this Lilac Festival to hold the ‘Spring Lilac Garden’ Photography Competition, ‘The Beautiful Lilac Bay’ Short Video Competition, and promoted Puyue’s featured products such as Caoji Golden Flower, Daxing Gua Lou, Dingzui Jinzhencai, and Wang Bao Food through product promotion meetings, live non-heritage performances, and internet celebrity live broadcasts, which not only enriched the event content but also greatly increased public participation. (Zhou Na, Shen Jingjing, Wang Qing)